Stolt Sea Farm is refreshing ProdemarTM, its award-winning consumer brand for fresh turbot and sole.
The logo has received a fresh, modern makeover in line with Stolt Sea Farm's move to become a more consumer-facing business, marketing more of its products direct to consumers.
The new logo was tested with customers and visitors to Stolt Sea Farm’s booth at The Global Seafood Marketplace in Barcelona last month (April 25-27).
The two-storey exhibit attracted more than 400 visitors and the new logo – which was showcased on screens and on new product packaging prototypes – received very positive feedback.
The official rollout of the new ProdemarTM logo will begin in the coming weeks.